The Tether
Challenge
Scoliosis is a sideways curvature of the spine that most often is diagnosed in adolescents. To educate the that the tether has more range of movement rather than the solid rod version to surgeons. The message needs to be engaging and using an approach more friendly the the marketplace rather than the standard visuals.
Outcome
We generate noise through multiple channels but first it’s spotting what is the actual need for the client. From a blank sheet brand to a full blown digital campaign, we develop content that will gain a reaction.We generate noise through multiple channels but first it’s spotting what is the actual need for the client. From a blank sheet brand to a full blown digital campaign, we develop content that will gain a reaction.